Getting Started on Social Media

No matter how you feel about it, you know that your business must have a social media presence. We get it! Navigating social media platforms can be overwhelming, here are some tips to help you get started on social media.

Aesthetics Matter-This one may seem obvious, but in this day and age when we consume so much information online, you want your content to look as appealing as possible! From the photos you post, to the graphics you share, you should have a consistent aesthetic that feels authentic to your brand and business.

Be Authentic-It's important to give people a taste of who you are and what your company represents. Be real, the more “unfiltered” you can be, the more likely people are to relate and engage with your content.

Stories! Stories! Stories!-Instagram and Facebook stories are a fun way to share information in a way that is quick and easy to digest. You can really get creative with them, too! Stories are becoming more and more popular, and as a business you have to move with the tide, not against it. Take advantage of stories and have fun with them!

It Shouldn't Just Be About You- Sharing interesting articles and posting inspirational quotes helps us keep things fresh and relevant.

Take a Social Media Crash Course-There are so many tools on social media platforms that are there to help you - it’s really just a matter of learning what they are and how you can use them.

Need additional help? Schedule some time to chat with a member from the team.