Pitch Perfect: Creating an Elevator Pitch that Gets Results
An elevator pitch is a concise, persuasive summary of what you do or offer. It should be brief enough to explain your product or service in the time it takes for a short elevator ride (roughly 30-60 seconds).
A good elevator pitch should include who you are, what you do, why it’s valuable, and what makes you unique.
From Setback to Comeback: Lessons in Failure
Resilience requires that you rebound and remain optimistic in the face of adversity. If you quit in the face of adversity, you’ll spend the rest of your life wondering, what if.
Here’s the good news. So far you have survived 100% of the setbacks that have come your way. Keep going, you got this!
Creating Content for Your Blog
Building a blog isn’t enough. In order for it to help you achieve your marketing goals, you have to develop a plan for creating content. This content should support your branding and marketing efforts while generating traffic to the blog. Increased traffic equals more readers, which should help you increase your revenue.
How to Grow your Business by Writing Articles
Article marketing is a great way to attract more targeted prospects, increase exposure for your business and make more sales as a result.
Understanding the difference between features and benefits
Your company exists to solve a problem. Customers are seeking relief to areas where they have some pain, hence, why we talk about customer pain points in marketing. In order to craft a compelling sales pitch, it’s important to understand the difference between features vs. benefits.
5 Ways to Become a Better Entrepreneur
It doesn’t matter if you are just getting started or if you are a veteran entrepreneur, we all want to continue getting better. Entrepreneurship is very rewarding but it can also be a challenge, I’ve put together some of my top tips to help you become a better entrepreneur.